Screener and Voice Mail Tips to Help You Get to More Buyers

Do you want to know how to get more buyers for your real estate listings? Below we share our top tips for listing scrumptious properties on the market with a smile.

Tip 1:Develop a Unique Listing Screening Process -This is your first line of defense against buyers who are looking in an entirely different price bracket and have very different tastes and needs. It is imperative that you make an effort to understand the individual needs of your current buyers and carefully screen out ones who do not share similar priorities.

Tip 2: Develop a Signature Voice Mail Message -You only have a few seconds to grab a buyer's attention with your voice mail message. Make sure it sounds crisp, clear and professional so they don't hang up before you can deliver the goods.

Tip 3: Design Eye-Catching Agent Websites -It seems like most real estate websites look alike these days, but there are still ways to make yours stand out from the crowd. It all starts with your text, which should not just be informative but also include relevant keywords to help buyers find you on search engines.

Tip 4: Create a Video Brochure -If you're not already doing this, chances are your buyers aren't seeing it or aren't getting the information they need about your listing. The best news for you is that creating a video brochure can be a very cost-effective way to do so -and you don't have to leave home to do it.

Tip 5: Get on Social Media -This can be tricky if you're not very tech-savvy, but it's important because the more people who get to know about your listing and know that it has been listed, the higher the likelihood of finding a buyer.

Tip 6: Create a Buyer-Friendly Website -You can't expect to create the best marketing campaign in the world without having a place for buyers to contact you, so be sure to create a very user-friendly site that will draw more buyers in.

Tip 7: Stay Organized and on Time -It's important to pay attention to deadlines and follow up with all interested parties. If you don't make sure that your offer is submitted and accepted within a reasonable time frame, your listing may be cancelled by another buyer who has been waiting longer than necessary.

Tip 8: Use Keyword-Relevant Google Ads -When you're dealing with a high number of potential buyers, you want to make sure that your campaign is highly targeted. By including keywords that are often searched for when people are looking for properties like yours, you can help your listing stand out from the crowd.

Tip 9: Create a Buyer Communication Plan -If buyers have specific questions regarding the home they want to purchase and cannot find the answers on your website, chances are they aren't going to show up for an in-person showing. Put yourself in their shoes and identify what information would most help them make a decision about whether or not to buy. Then get those details on your website and spread the word.

Tip 10: Provide Free Pre-Listing Open House Time -Be sure to offer buyers free pre-listing open house time. This will get people excited about the property before it officially goes on the market, and it will help them to get a jump on other emotions they may share if they find out they missed out on an opportunity.

Tip 11: Understand Buyer Needs in Different Price Brackets -Buyers who are looking in higher price brackets have different priorities and needs than those who seek more affordable homes. If you want to find buyers for your real estate listings, you need to know how best to serve their needs.

Tip 12: Market to the Media -If your agent has purchased media packages for you, be sure to take advantage of every opportunity to get your listings in front of as many eyes as possible. Be sure to offer up some compelling, time-sensitive information that reporters won't want to pass up.

Tip 13: Use Automated Listing Updates -These days, an automated listing update service is an efficient way to keep people interested in the property you're selling. It's a lot like having your own personal assistant who can notify buyers about new information regarding the property and coordinate showings whenever they want them, without any extra effort on their part.

Tip 14: Create a Virtual Tour -You've heard the old saying that a picture is worth a thousand words? This is especially true when it comes to selling real estate. Buyers who have never seen the property you're offering up for sale can be seriously turned off if they have to visit the property in person before they can decide whether or not it's right for their needs.

Tip 15: Showcase Appealing Photos -The more attractive and appealing your photos look, the more likely buyers are going to be to view them and want to see the property in person. Attractive photos will encourage buyers to contact you about making an offer on your listing.

Tip 16: Get a Prospecting Assistant -If you've never heard of a prospecting assistant, let us explain. A prospecting assistant is exactly what it sounds like -a professional who will take initiative and begin to build rapport with potential buyers. Your sales team can use these people to get buyers in the door.

Tip 17: Explore Multiple Listings -If you're selling real estate in multiple locations, be sure to list your properties on multiple platforms such as MLS, realtor.ca and Zolo.com so that you can reach as many people as possible.

Tip 18: Be Transparent -When you're selling real estate, you see a lot of emotions come out. Be sensitive to these and be as honest, open and transparent as possible when dealing with your buyers. If you want them to trust you, be sure to put yourself in their shoes and treat them in the same way that you want to be treated when buying property.

Tip 19: Create a Detailed Marketing Plan -Sometimes it's important to put things on paper and keep track of what you're doing. Even if you're not working with an agent to market your property, it's important to have a detailed marketing plan in place so that you can stay on the same page as your agent and make sure that everything is happening as it should be.

Tip 20: Ask for Feedback -Asking for feedback from buyers after going through the process of selling their property is important. If they don't enjoy the process, chances are they won't tell you, but they may tell others about how they felt. By asking them to give you feedback on your marketing strategies, you learn what worked and what didn't work in their experience.

Conclusion

If you're interested in selling your property and want to get the best price possible, you need to align yourself with the right team of professionals. At The Rainmaker Team, we believe in a personal touch and personalized service. We are committed to making sure that your needs are met regardless of how much value you place on your property. There's a reason why our team won the Top Producer award in 2016, and it's because we know how to make things happen when other agents would give up. If you're ready to sell real estate this year, call us today at 1-844-991-RENT (7368) or complete the form below if you would like more information about our Real Estate services.