Link Exchanges: What they can do for your business: (Part 1)
We hope you’ve found this blog post informative. In the next post we will be discussing link exchanges and what they can do for your online business.
In today’s blog post, we will go over what link exchanges are and how they can help grow your businesses through search engine optimization. We will answer some frequently asked questions, such as: “What is a link? What is a reciprocal link exchange?” We also discuss how search engine algorithms work to rank websites higher on Google or Bing, which could mean the difference between getting found or not getting found at all.
A link is an online address that you use to direct a visitor to a website or page on the Internet. Just like a printed letter is sent in the mail, your website doesn’t have a physical address (yet), so you need to use an e-mail address. You can send your customers emails through different e-mail services, but still, without an e-mail address for your website, you’ll have a hard time reaching out to these potential customers. While search engines can help us discover websites through search queries and other websites linking back to you, until now, they couldn’t help us find specific phone numbers or physical addresses of businesses. That is where link exchanges come into play.
Link exchanges are used to help you connect with others online. Just like asking for an email address is a great way to send your website visitors an email, linking your website directly to other people’s websites, or giving out your phone number or physical address can be helpful in the long run. But there are many different forms of link exchange and each person has different ideas on how they would want their link to appear: direct, through a blog post, on Twitter, on Reddit or other social media platforms. Link exchanges don’t only happen between business owners; they come from friends as well. We all have some form of social media account and we all know someone who knows us online. Link exchanges occur when two or more people link their website by giving a website address to another person. Through the sharing of this e-mail address, or the phone number, or the physical location of a business, these links can help you out in many ways!
One great way to use link exchanges is to give your customers an incentive to share their own referral links. Let’s say that you’re running a business where your customers pay for services that are provided in-person and get discounts for bringing friends or family members with them. Let’s also say that through these referrals, you make another 25% on top of your normal service fees. When setting up your loyalty program, you could give your customers an incentive to bring more people in, like a $10 credit towards their next visit. Because of added incentives for these referrals, more website visitors will come through the door. If you are constantly looking for new customer referrals and trying to find new ways to get them through your doors or onto your website, you can use link exchanges in many different ways.
One of the easiest ways to use link exchanges is to start linking your business’s information with other websites that are starting their online presence.
Conclusion
In the next blog post, we’ll continue our discussion with link exchanges by answering some frequently asked questions. We will discuss how to get started with link exchanges, as well as where to find those targeted website links that can benefit your online business. Stay tuned!
Title: Link Exchanges: What they can do for your business: (Part 2)
In today’s blog post, we will be explaining link exchanges and how they can help with search engine optimization (SEO).
Post a Comment